:root {
–ivory:#fbf7f1;
–cream:#f3eadf;
–sage:#9aaa8b;
–rose:#d8a7a0;
–charcoal:#222222;
–gold:#c8a96a;
}
.sc-portfolio {
font-family: “Inter”, Arial, sans-serif;
color: var(–charcoal);
background: var(–ivory);
line-height: 1.6;
}
.sc-hero {
padding: 90px 8%;
background: linear-gradient(135deg, var(–ivory), var(–cream));
text-align: center;
}
.sc-eyebrow {
text-transform: uppercase;
letter-spacing: 2px;
font-size: 13px;
color: var(–sage);
font-weight: 700;
}
.sc-hero h1 {
font-family: Georgia, serif;
font-size: clamp(48px, 8vw, 92px);
line-height: 1;
margin: 15px 0;
font-weight: 400;
}
.sc-hero p {
max-width: 760px;
margin: 0 auto 30px;
font-size: 20px;
}
.sc-btn {
display: inline-block;
padding: 14px 26px;
border-radius: 999px;
background: var(–charcoal);
color: white !important;
text-decoration: none;
font-weight: 700;
}
.sc-section {
padding: 70px 8%;
}
.sc-section h2 {
font-family: Georgia, serif;
font-size: 44px;
font-weight: 400;
margin-bottom: 15px;
}
.sc-stats {
display: grid;
grid-template-columns: repeat(auto-fit, minmax(180px, 1fr));
gap: 22px;
margin-top: 35px;
}
.sc-stat {
background: white;
padding: 30px;
border-radius: 24px;
box-shadow: 0 10px 30px rgba(0,0,0,.05);
}
.sc-stat strong {
display: block;
font-family: Georgia, serif;
font-size: 38px;
color: var(–rose);
font-weight: 400;
}
.sc-work-grid {
display: grid;
grid-template-columns: repeat(auto-fit, minmax(280px, 1fr));
gap: 28px;
margin-top: 35px;
}
.sc-card {
background: white;
border-radius: 28px;
padding: 32px;
box-shadow: 0 10px 30px rgba(0,0,0,.06);
transition: transform .25s ease;
}
.sc-card:hover {
transform: translateY(-6px);
}
.sc-tag {
display: inline-block;
background: var(–cream);
color: var(–charcoal);
padding: 6px 12px;
border-radius: 999px;
font-size: 12px;
margin-bottom: 18px;
text-transform: uppercase;
letter-spacing: 1px;
}
.sc-card h3 {
font-family: Georgia, serif;
font-size: 30px;
font-weight: 400;
margin: 0 0 12px;
}
.sc-card ul {
padding-left: 20px;
}
.sc-about {
background: var(–charcoal);
color: white;
border-radius: 36px;
padding: 55px;
}
.sc-contact {
text-align: center;
background: var(–cream);
border-radius: 36px;
}
Digital Marketing Portfolio
Hi, I’m Sydney.
I build marketing strategies that connect creativity, customer insight, and measurable growth.
View My Work
Impact Highlights
Marketing that looks beautiful and performs.
$230K+
Digital media budgets managed
6.8M+
Campaign impressions generated
145K+
Customer actions driven
6+
Years of marketing experience
Featured Work
Selected Case Studies
Digital Strategy
Crew Carwash
Led digital marketing across paid search, email, CRM, website, analytics, and new-location campaign support.
- Managed paid media budgets across multiple campaign periods
- Supported new location launches and local awareness
- Tracked customer actions through GA4, CRM, coupons, and landing pages
Brand Strategy
Georgetown Capstone
Developed a research-backed integrated marketing strategy for a local catering brand.
- Built personas, surveys, interviews, and customer journey insights
- Created SEO, content, experiential, and partnership recommendations
- Presented a full strategic IMC plan
Content + Influencer
Driver Solutions / C1
Built multi-channel campaigns across social, email, influencer partnerships, SEO, and website content.
- Managed influencer partnerships and UGC strategy
- Created email, social, video, and SEO content
- Supported scholarship, recruitment, and brand awareness campaigns
Paid Media
CCA Sports
Managed paid social, Google Ads, email, and app marketing for a community-focused recreational sports brand.
- Planned and executed paid campaigns
- Collaborated on UX and app experience improvements
- Supported growth through digital and community marketing
Consulting
Sydney Cox Consulting
Provided creative strategy, SEO recommendations, content planning, and marketing audits for small businesses.
- Brand positioning
- SEO and website recommendations
- Social content and campaign planning
Research
Sweet & Savory Catering
Created a customer-first marketing strategy rooted in interviews, survey data, and competitive research.
- Audience personas
- Wedding and corporate customer insights
- Content, SEO, and partnership strategy
About Me
Strategist. Storyteller. Creative problem solver.
I’m a digital marketing strategist and Georgetown University IMC graduate with experience across brand strategy, paid media, email marketing, SEO, content, analytics, and customer experience. My background combines creative storytelling with data-driven decision-making — helping brands build marketing that feels human and performs with purpose.
:root {
–ivory:#fbf7f1;
–cream:#f3eadf;
–sage:#9aaa8b;
–rose:#d8a7a0;
–charcoal:#222222;
–gold:#c8a96a;
}
.sc-portfolio {
font-family: “Inter”, Arial, sans-serif;
color: var(–charcoal);
background: var(–ivory);
line-height: 1.6;
}
.sc-hero {
padding: 90px 8%;
background: linear-gradient(135deg, var(–ivory), var(–cream));
text-align: center;
}
.sc-eyebrow {
text-transform: uppercase;
letter-spacing: 2px;
font-size: 13px;
color: var(–sage);
font-weight: 700;
}
.sc-hero h1 {
font-family: Georgia, serif;
font-size: clamp(48px, 8vw, 92px);
line-height: 1;
margin: 15px 0;
font-weight: 400;
}
.sc-hero p {
max-width: 760px;
margin: 0 auto 30px;
font-size: 20px;
}
.sc-btn {
display: inline-block;
padding: 14px 26px;
border-radius: 999px;
background: var(–charcoal);
color: white !important;
text-decoration: none;
font-weight: 700;
}
.sc-section {
padding: 70px 8%;
}
.sc-section h2 {
font-family: Georgia, serif;
font-size: 44px;
font-weight: 400;
margin-bottom: 15px;
}
.sc-stats {
display: grid;
grid-template-columns: repeat(auto-fit, minmax(180px, 1fr));
gap: 22px;
margin-top: 35px;
}
.sc-stat {
background: white;
padding: 30px;
border-radius: 24px;
box-shadow: 0 10px 30px rgba(0,0,0,.05);
}
.sc-stat strong {
display: block;
font-family: Georgia, serif;
font-size: 38px;
color: var(–rose);
font-weight: 400;
}
.sc-work-grid {
display: grid;
grid-template-columns: repeat(auto-fit, minmax(280px, 1fr));
gap: 28px;
margin-top: 35px;
}
.sc-card {
background: white;
border-radius: 28px;
padding: 32px;
box-shadow: 0 10px 30px rgba(0,0,0,.06);
transition: transform .25s ease;
}
.sc-card:hover {
transform: translateY(-6px);
}
.sc-tag {
display: inline-block;
background: var(–cream);
color: var(–charcoal);
padding: 6px 12px;
border-radius: 999px;
font-size: 12px;
margin-bottom: 18px;
text-transform: uppercase;
letter-spacing: 1px;
}
.sc-card h3 {
font-family: Georgia, serif;
font-size: 30px;
font-weight: 400;
margin: 0 0 12px;
}
.sc-card ul {
padding-left: 20px;
}
.sc-about {
background: var(–charcoal);
color: white;
border-radius: 36px;
padding: 55px;
}
.sc-contact {
text-align: center;
background: var(–cream);
border-radius: 36px;
}
Digital Marketing Portfolio
Hi, I’m Sydney.
I build marketing strategies that connect creativity, customer insight, and measurable growth.
View My Work
Impact Highlights
Marketing that looks beautiful and performs.
$230K+
Digital media budgets managed
6.8M+
Campaign impressions generated
145K+
Customer actions driven
6+
Years of marketing experience
Featured Work
Selected Case Studies
Digital Strategy
Crew Carwash
Led digital marketing across paid search, email, CRM, website, analytics, and new-location campaign support.
- Managed paid media budgets across multiple campaign periods
- Supported new location launches and local awareness
- Tracked customer actions through GA4, CRM, coupons, and landing pages
Brand Strategy
Georgetown Capstone
Developed a research-backed integrated marketing strategy for a local catering brand.
- Built personas, surveys, interviews, and customer journey insights
- Created SEO, content, experiential, and partnership recommendations
- Presented a full strategic IMC plan
Content + Influencer
Driver Solutions / C1
Built multi-channel campaigns across social, email, influencer partnerships, SEO, and website content.
- Managed influencer partnerships and UGC strategy
- Created email, social, video, and SEO content
- Supported scholarship, recruitment, and brand awareness campaigns
Paid Media
CCA Sports
Managed paid social, Google Ads, email, and app marketing for a community-focused recreational sports brand.
- Planned and executed paid campaigns
- Collaborated on UX and app experience improvements
- Supported growth through digital and community marketing
Consulting
Sydney Cox Consulting
Provided creative strategy, SEO recommendations, content planning, and marketing audits for small businesses.
- Brand positioning
- SEO and website recommendations
- Social content and campaign planning
Research
Sweet & Savory Catering
Created a customer-first marketing strategy rooted in interviews, survey data, and competitive research.
- Audience personas
- Wedding and corporate customer insights
- Content, SEO, and partnership strategy
About Me
Strategist. Storyteller. Creative problem solver.
I’m a digital marketing strategist and Georgetown University IMC graduate with experience across brand strategy, paid media, email marketing, SEO, content, analytics, and customer experience. My background combines creative storytelling with data-driven decision-making — helping brands build marketing that feels human and performs with purpose.
Sydney Cox Marketing 